US Domestic Politics & Its Global Effects
SOFT POWER จีนปะทะ WOKE ชาวอเมริกันเลือกใคร
Summary
Black Myth: Wukong is built on Journey to the West, a classic central to Chinese culture, and marked China’s first major presence in global gaming.
It drew criticism from woke commentators, who accused the studio of sexism.
What is interesting is that many American gamers backed the Chinese studio anyway, against what mainstream media expected.
Key points
Soft power travels through what people want to use
A game people want to play carries culture further than any campaign.
Consumers do not always follow the press
A reaction running against the reviews is information about the gap between media and audience.
Culture war crossed a border unexpectedly
An internal American dispute became a reason for Americans to back a Chinese company.
Your own culture is an asset
Journey to the West already belonged to China, and nobody else can compete on it.